Chapter 848: Chapter 354: Take It, Take Them All!

After acquiring shares in Byte, Su Huai went to Byte for a meeting.

The shares already had a consistent acting-in-concert agreement signed, and the resale had Zhang Yiming’s consent, so this meeting was both important and unimportant.

It was important because the person they would be dealing with had changed, but unimportant because the relationship and the overall trend hadn’t changed at all.

After signing another consistent acting-in-concert agreement, Su Huai asked with a smile, “Who’s leading the next round of financing? I wonder if Xingyu would have this honor?”

Zhang Lidong was particularly happy to hear this, “Of course! We’ve been very interested in Xingyu and have long wanted to seek guidance from Mr. Su. If you have time today, shall we have a good talk?”

“Sure, I have many things to learn from you all.”

The atmosphere was always excellent, so everyone chatted in Zhang Yiming’s office all afternoon.

The three Zhangs were most curious about how Su Huai managed to expand so rapidly in such a short time.

Now, Xingyu’s presence is much bigger than Douyin’s, with an online joke saying: “Among thousands of beautiful women, Xingyu hosts take half.”

The company, ever attractive to seasoned pros, has Xingyu’s Guild Fans on every live broadcast platform.

Su Huai thought to himself that there was no way to answer this; he was simply hitting the big time.

However, he spoke endless truths.

“Actually, it’s essentially no different from your algorithm, a precise grasp of user and host psychology. We have empathy for the hosts, knowing they’re not having an easy time, so we take care of all aspects to the utmost. Consequently, the hosts feel we understand them and are willing to strive and grow with us…”

This motivational talk captivated the three bigshots, whose minds went in countless directions.

That’s human nature; because you succeeded, what you say must hold some truth, whether you believe it or not, it needs careful pondering, and then who knows where imagination might lead.

But Su Huai didn’t entirely withhold genuine insights; he shared his understanding of the phenomenon where traffic increasingly concentrates on individuals.

“Modern society’s major division of labor brings increasingly detailed academic deepening; modern society’s large-scale production brings increasingly hefty product interpretation barriers; the information explosion in modern society makes it ever harder to discern truth from falsehood. The old-time ‘as long as we know a little about everything, we can live well’ small-family era is completely gone. Now it’s an unprecedented era of high-density information where we need others’ help more than ever.

So why can evaluation bloggers gain fame online?

Because we need someone to help us determine whether these new products are good or usable.

You can’t find deep understanding just by searching Baidu.

The same applies to other areas. For instance, Mr. Zhang, you enjoy reading books, but if you only have time for one book this month, how should you decide which book to devote such precious time to?

Either go to Douban to check ratings, or read reviews, or simply find a reliable book-recommending blogger and listen to their recommendations.

Right?

Well then, Mr. Zhang, give me an honest answer now.”

Zhang Yiming’s analytical mindset instantly dominated, “If the premise is tight deadlines, reading reviews definitely won’t work; it’s too inefficient. I’d probably ask my assistant to take care of it and tell them, ‘find me a good book.’

Su Huai laughed in spite of himself, “But you don’t even know what you want. Can you clearly say what kind of book you want to read now? Probably not. We often choose a book after being moved by some recommendation line.”

Zhang Nan added, “I’m definitely following bloggers for recommendations. I do that when buying cosmetics, and I also follow several children’s education bloggers on Douyin. I’ll trust them entirely when it comes to anything related.

Zhang Lidong agreed, “This resembles our algorithm, fundamentally standing on solving user efficiency.”

“Exactly, nowadays, everyone’s time is precious; learning must be efficient, entertainment too. If we can’t conjure up a smarter brain and more time, we might as well delegate part of the thinking to an external brain.”

Su Huai began his conclusion.

“So why does traffic increasingly concentrate on individuals rather than organizations or groups?

Because we need someone there to show us: Look, this external brain is smart and professional.

We’ll trust vibrant, real opinion leaders who are uninvolved, rather than an unclear-stance institution born for profit.

We can have imaginative resonance and concrete communication with that person, but we can’t get these from a company.

So even if Xingyu’s Guild Fans are numerous, they only trust Xingyu’s reputation; they won’t spend money for Xingyu with their eyes closed.

But the various hosts and bloggers within Xingyu genuinely possess the power to command followers.

So what is the actual endpoint of traffic?

I believe it’s definitely not Xingyu, and unlikely to be Douyin; instead, it’s our lineup of vibrant net celebrities.”

By this point, the three Zhangs were all convinced.

Zhang Yiming sighed, “Our platform creates stars, and so does yours, but we use algorithms to push them to those who like them, without knowing why they like them, whereas you truly understand the diverse needs of different users. No wonder you can launch so many big online celebrities…”

Just hearing the words, it might sound like a particularly eloquent con.